Periodically, EEDAR's analytical team produces a brief report covering important news and trends in the gaming industry. The EEDAR Exposé features vital research topics such as sales trends, branding, critical reception, and the conditions of the market.

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In the November 2009 issue of The EEDAR Exposé we analyze initial pricing trends (MSRP) in the video game industry to determine if the premium price points of the 7th Generation (PS3/360/Wii) will hold for the remainder of the cycle. Further, we analyze the affects that quality scores can have on a game’s MSRP and whether or not initial price points decline over time in relation to a game’s quality score. Additionally, we use examples from the 6th Generation (PS2/XBX/GC) to determine if there are any similar trends to the current generation of consoles.

Custom Reports

If your company is currently working on a video game or has economic interests tied to the video game industry EEDAR can provide custom research reports on this topic to provide even more in depth analysis specific to your needs.

Please contact our Business Development Manager, David Fay, at 1.877.88.EEDAR ext. 104 for more information.

Press and Media

Please review our publishing guidelines within the report before reporting on any data contained in the Exposé.

Please contact Jesse Divnich at 1.877.883.3327 ext. 108 if you have any follow-up questions, interview requests for any of the EEDAR team members, or want more information on the topic.