EEDAR’s Competitive Analysis and Sales Projection Service Allows for Increased Efficiency and Quality for Videogame Publishers, Developers

How much does downloadable content affect retail sales of games? According to new research by Electronic Entertainment Design and Research (EEDAR), more than you might expect. The firm has found that on the Xbox 360, the console with the most tightly integrated downloadable content campaigns, games with additional content sell 129 percent more than those without.

Research firm Electronic Entertainment Design and Research (EEDAR) has just released a comprehensive study proving publishers can create significant incremental and long-tail revenue streams beyond their retail sales through console storefronts. The research shows that publishers have the potential to nearly double their income on any given title through revenue generated by both purchasable and sponsored downloadable content. Xbox 360 games offering downloadable content sell more by 129%; PlayStation 3 games sell 16% more. According to the paper, console storefronts represent a major opportunity to offset growing development costs and stabilize revenue momentum between major releases.

Publishers listen up! If you're not providing downloadable content for your games, you're missing out on big revenue opportunities. We speak with EEDAR COO Geoffrey Zatkin about downloadable content and the three console storefronts.

Gamers are now living in a downloadable world, with each current-gen console offering its own selections of digital content. Market analysis firm Electronic Entertainment Design and Research (EEDAR) has released the results of a study showing (unsurprisingly) downloadable content means higher sales for publishers. DLC can almost double the revenue seen from a single title.

You know you love seeing that icon on the screen and hearing that sound. Just admit it.

You also probably stay up late trying to add just 10 more points to that gamerscore.

Whether you love them or hate them, Xbox 360 achievement points are here to stay and now research shows that game titles with a higher volume of accomplishments correlate to higher sales.

Want to pump sales and profits on the Xbox 360? Incorporate more achievements into the game.

San Diego, Calif. – Oct. 16, 2007 – Electronic Entertainment Design and Research (EEDAR) has just released a revealing new study based on the Microsoft Xbox 360 Achievement System. The study concluded that, in general, game titles that have a higher volume of Accomplishments correlate with both a higher Metacritic Metascore and higher gross sales in the United States. The data also indicated that not all developers are utilizing these design options. In fact, 29% of all Accomplishments are Completion Accomplishments; one of the easiest to develop and integrate – leaving way for additional opportunities within the Accomplishment categories.

The Electronic Entertainment Design and Research (EEDAR) has just released their findings that Xbox 360 games with more achievements generally make more money and sell more copies.

They found "that titles that incorporate online elements into their Accomplishments generate 50% more money than those that do not."

If putting Achievements in your games is basically an afterthought, you might want to change your strategy. According to EEDAR, Achievements are actually quite important in determining the sales for a game. Games with more and varied Achievements sell better. We speak with EEDAR COO Geoffrey Zatkin about this interesting research.

Do better achievements in games lead to better sales? According to a new report by research group Electronic Entertainment Design and Research, there seems to be a strong, quantifiable relationship.

A new study released by Electronic Entertainment Design and Research has revealed just how important achievements can be to Xbox 360 games. The study concluded that games with a higher number of achievements generally receive better review scores and more gross sales in the United States. The study also showed that a greater variety of achievements — aside from the usual “Completion” ones — resulted in even better reviews and profitability.

New interactive entertainment research firm Electronic Entertainment Design and Research (EEDAR) has released data measuring to-date success of the latest generation of consoles, analyzing the significance of online functionalities and other market factors, such as the correlation between game review scores and retail success.

San Diego, Calif. - Sept, 10, 2007 – Electronic Entertainment Design and Research (EEDAR), a new interactive entertainment research firm, has released data which measures to-date success of the latest generation of consoles, looks at the significance of online functionalities and other market factors such as the correlation between game review scores and retail success. Providing objective and accessible analysis, EEDAR is an industry research firm that helps publishers and developers understand the video game landscape and make better design, production and marketing choices. 

A new study from Electronic Entertainment Design and Research stresses the importance of taking games online. Publishers should be able to bring in more than twice the revenue with online games as opposed to offline. The 360 so far has offered the most online titles.

The fine line between AO and M has big implications. While AO is effectively the kiss of death, an M-rated game can have much higher sales than E- or T-rated titles, according to a new report. Good review scores were found to improve sales significantly as well. [Update: we speak with EEDAR president Geoffrey Zatkin]

Video games with online components bring in more than twice the revenue as those played offline, a research firm said in a report to be published on Thursday.

 Developing and publishing video games is a competitive business, but based on research from Electronic Entertainment Design and Research, there are a few things that can seemingly lead to guaranteed higher sales. That's not to say that there aren't interesting trends to spot, however, such as the critical role online support plays in a game's success.

Electronic Entertainment Design and Research (EEDAR) is pleased to announce the imminent release of three highly detailed research papers for the video game industry.  The papers focus on recent innovations in the latest generation of gaming consoles including the Microsoft® Xbox 360™, PlayStation®3 and Nintendo® Wii™.